Proprietary Cause Marketing Explained
We are often asked what the recently-coined phrase ‘Proprietary Cause Marketing’ means? The English version. Today, we’ll answer that....
Proprietary Cause Marketing Q&A | Part 2
This is the second in a series of Q&A for our refined platform, Proprietary Cause Marketing. You may first want to read Part 1, written...
Proprietary Cause Marketing Q&A | Part 1
In its most simplistic form, cause marketing is defined as a “co-branded joint promotional effort of a for-profit corporation w